Raise your hand if you’d like to receive extra sales without spending or putting in work.
Well, you can — and it’s called affiliate marketing. More and more businesses are taking advantage of it, and chances are, that you should too.
If you haven’t heard about affiliate marketing by now, it is a scheme in which a business pays a fixed commission to someone else for generating sales.
The best part? You only pay for results.
It removes all the risk.
You can choose to pay for a visitor, a lead, an app download, a converted customer, or any other outcome you’d like. You will not have to worry about how they’re going to achieve the outcome. You will only pay if the outcome is achieved.
But the benefits don’t end here.
Affiliate marketing can also be an effective way to create exposure fast. There’s a good chance that your product is a perfect addition to someone else’s product. If that’s the case, they’ll most likely be happy to promote your product to their audience for a reasonable commission.
Ask yourself: what would your business look like if 10, 20, or even 100 people with an established audience would actively promote it?
However, there’s one big catch – you have to set it all up right.
There are many questions that you need to answer to before starting an affiliate program. For example: Should you pay for a visitor, a sale, a lead, or something else? How much should you pay? How often should you make the payments? Should you build a self-hosted affiliate program or use an existing affiliate network? Should you pay a fixed commission or a percentage-based one? How are you going to find affiliates in the first place? What promotional tools are you going to give to your affiliates?
All of these questions, and many more, are crucially important. Get them wrong and affiliates won’t be interested. Get them right, and you may have tens, if not hundreds of affiliates rushing your way.
We have the expertise and the know-how required to set up your affiliate program for success. Get in touch with us today and let us build you one.